For an assignment, we were asked to look at three sites news media sites and how they reach out to the public. Here are my findings:
The Washington Post: Pretty good job out outreach to the blogging community. They have a number of tracking options and generally put together a number of events to permit live interaction (such as frequent q&a sessions on various topics). They also have their own bloggers who will post throughout the day and on occasion (like during last year’s election cycle) will do video blogs.
MSNBC: Do a pretty good job of allowing people to comment on posts and articles. Additionally, they even have a substantial portion of their website devoted to blogs and blog-type content.
And finally…
Fox News: Not so good on the user-friendly outreach. While they do have a blogger section, it seems to be buried on the pager. Also, unlike MSNBC, they don’t allow users to comment on news stories.
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